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University of Law interactive UCAS exhibition stand

ULaw · UCAS events, multiple venues · 10 years

The Universityof Law captured+400% morecontacts.

Interactive exhibition stand design and project management for The University of Law at UCAS recruitment events across the UK. Touchscreen experiences encouraged prospective students to engage with the university and share their details; the project page reports a 400% increase in contacts captured.

Sector
Higher education
Services
Design & project management
Location
Multiple UK locations

Challenge

The University of Law wanted to improve engagement and student contact capture at UCAS recruitment events. The stand also needed to work across multiple UK venues, with short installation windows and a consistent visual identity.

Insight

“Students won’t just hand over their details. They’ll swap them for something worth doing.”

Creative response

The design placed interactive touchscreens at the heart of the visitor experience, giving prospective students a reason to stop, participate and speak with the recruitment team. The stand combined a distinctive branded environment with practical touring requirements, so it could be installed repeatedly without losing its custom appearance.

The University of Law UCAS stand design visual 1
The University of Law UCAS stand design visual 2

Experience

Students could explore interactive content on touchscreens before speaking with the University of Law team. The layout supported both individual discovery and face-to-face recruitment conversations.

NeosCreative delivered the stand for build partner Threedays. It was prepared for approximately four to six UCAS shows over three to four months, with installation planned around the limited build periods at each venue. The existing project materials report a 400% increase in student details captured; the measurement baseline should be confirmed before using this figure in external performance comparisons.

See our exhibition stand services and interactive content capabilities.

The University of Law interactive stand students UCAS
The University of Law UCAS discovery manchester central stand
The University of Law UCAS stand students 2
The University of Law UCAS stand students 3

Delivery

We delivered the ULaw stand for our build partner, Threedays, on a tight timeline. Designed to appear at four to six UCAS shows over three to four months, it was prepared and staged for quick installation within the limited build times at each venue. The result is a practical touring stand that retains a distinctive, custom look and creates an engaging space for prospective students.

Results

“Our ambition was clear: to attract students to our UCAS exhibition stand and increase the data capture. NeosCreative were commissioned to help us achieve that goal and the results speak for themselves, a +400% increase in contacts captured and overwhelming positive feedback about the stand.”

The University of Law, UK-wide

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